Sustainable solution for shelf labels
Unlimited Paper — is a combination of established technologies that introduce revolutionary opportunities for leveraging paper-like materials with image-altering capabilities.
Connect with usOur strategic approach opens innovative avenues for harnessing this technology. As the results it creates untapped market segments — a true manifestation of a blue ocean strategy.
Why retail needs us?
All retail used two type of price tags. Both have bunch of problems

Paper price tags:
- Costs too much for large retailer
- No returns on price tags spends
- Waste paper in large amounts
- Low amount of possible price changes
- Poor control of price changes

Electronic price tags:
- Have small amount of profitability
- High price for 1 tag
- Low lifecycle period
- Complicated implementation process
- Large investment at one time to launch
We could solve all this problem
Unlimited Paper — cost-effective price tag for retails based on electronic ink technology to

Reduce
waste and CO2

Huge cost
Effectiveness

Flexible
pricing

Easy
to pilot
Our technology

Price tag
Any size piece of plastic, with specific inks inside that can change colours (black and white for now) an keep this changes as much as needed performing requested image.
Tag machine
Consists of two elements:

Smartphone app
- Gets notification that price for some product should be changed.
- Scan barcodes of the product
- Communicate with tag changing machine
- Takes photo of changed tag for confirmation.

Add-on to smartphone
Can change price tags on demand, visually it looks like a half of smartphone plate added to it

Main company
servers

Store Wi-Fi
network

Merchant with
tag machine

UP-tags
on the shelf
What our partners say








Our team

Anton
Bilonozhenko
CEO
- 7 + Years in Solutions for retail
- Core solutions Analytics, Price recommendation, Market analysis, planogramming
- 50+ Happy launched clients
- Deep understanding of retail business

Olha
Truten
COO
- 3+ Years in Marketing
- 10 Years of Project Management experience
- Deep knowledge in CleanTech area

Yurii
Bilyk
CTO
- More than 10 years of development solutions for retail
- More than 5 years as team leader
- Strong software development skills
Our potential markets
Retail
(e-price tags)
2.8
bln / year
Outdoor
advertising
6.8
bln / year
Indoor
informational material
1.1
bln / year
B2B
products
2.2
bln / year
Want to become our partner?
Let’s get in touch!